l_2c08f013d98505e23942aff8fd45dece.jpg Nneka Hurley has a penchant for creating bags that appeal to our love of all things girly, glitzy and glamorous. With classic shapes in unexpected color combinations and textures, Nneka Saran Handbags are a gotta have “it” accessory for the chica who likes her fashion served up with a twist.

Q: How did you get your start designing handbags?
I started making handbags in 2005 while living in Philly. I had just receivedd a sewing machine from my parents and decided to play around and try to make a bag. To my surprise, it came out rather cute. After wearing it myself and getting a few compliments, I decided to make a few more and try to sell them. I ended up selling them all in one weekend and that’s when I officially started my business!

Most recently, due to some trademarking issues, I actually ended up changing my line name from Nneka Hurley Handbags to Nneka Saran Handbags.

Q: Your bags have a very fashion-forward aesthetic that can definitely make a “look”. How important do you feel a bag is to accentuating an ensemble? I think accessories can totally add to a look! I think bags and shoes are especially important when looking to accentuate an ensemble. People’s eyes are generally drawn to those two things first. So — a woman could have on a very basic outfit with a fly and unique handbag and that can completely tie it all together.

Q: What are you inspired by at the moment? Is there a design philosophy that you ascribe to?
Life inspires me. Everything around me gives me inspiration—people, nature, the weather, fashion. My design philosophy is sticking to clean lines, funky prints, and pieces that make a statement.

Q: What kind of details do you put emphasis on when you’re designing?
My bag silhouettes are pretty basic, so I put emphasis on everything from the fabric selections to the hardware used to the smallest of details like the color thread I use on each bag.

Q: How would you describe your personal style? What look would we normally find you rockin’?
I would describe my personal style as a mix of urban chic … a little funky sometimes… a little classic at times. I love switching up my look. You can find me rockin anything from a pair of jeans and t-shirt with one of my oversized hobo bags to a cute flirty dress with one of my oversized clutches. I absolutely love wearing dresses especially in the spring/summer. And I love accessories… bracelets, earrings, necklaces, sunglasses…so I always have them on!

nneka.jpgQ: We love that your bags are super stylish yet ideal for the modern day fashionista on the go. What kind of woman do you envision carrying off your designs? I design bags for the kind of woman who appreciates being unique, fashionable, and a bit edgy. My bags are for the woman who likes to stand out a little….and be an individual.

Q: Is there a certain style(s) that your customers are drawn to? The most popular style is the fold over clutch. People really seem to like the size and design of it.

Q: For ladies who may be in the market for a new bag for summer, why should they consider adding a Nneka Hurley creation to their collection? When I think of the summer, I think of bright, bold colors…. I think of pieces that make me happy…. I want a bag I can walk down the street wearing and catch a glimpse of my reflection in a mirror and feel proud and excited to have it on. I believe my bags can add that feeling to any woman!

Q: We’ve spotted your bags in the hands of celebs like Eve, Keyshia Cole, and Bre from ANTM, where will we be seeing your work next?
There is no telling who you may see next with one of my bags! But definitely be on the lookout because there will be some more celeb spottings soon! In the near future, I am planning to extend my line to leather goods and funky baby bags. So, I’m very excited about that!

nnekahurley_logo.bmpQ: Okay, Nneka. If we were to look into your purse right now, what would we find?
If you were to look in my purse right now you would find my mini New Testament Bible, makeup bag (full of MAC & Victoria Secret lip glosses), sunglasses, wallet, tape measure, gum, my phones, & camera. (never know when there will be a photo opportunity!) lol

To find more info on Nneka Saran Handbags visit www.nnekahurley.com and www.myspace.com/bagsbynneka

If you’re in NYC on June 8th be sure to stop by the Moca Bar to shop for a little arm candy! Nneka will be showcasing her spankin’ new Summer ’08 bag collection. Check the info below for event details:

Moca Bar & Lounge
2210 Frederick Douglass Blvd (on the corner of 119th Street), New York, NY 10026
When: Sunday, June 8, 3:00P.M. to 7:00P.M.
Phone: 917.676.3940

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