Daviece Clement is on a mission.

That mission is to find a husband and she’s going about it in the most peculiar way. The 34-year-old, former advertising executive turned hairdresser, lives in Richmond, Virginia and plans on using  billboards, a website, social media and public relations for her husband-finding-endeavor.

“I haven’t been on the dating scene for a while, so … I’m going to try something different and I’m going to take what I know about advertising and create a campaign”, the Howard University alum told the Richmond Times-Dispatch. 

Clement isn’t interested in the traditional ways of dating any more. She’s not interested in spending nights at noisy clubs with the girls, and unwilling to try online dating.

“I’m going beyond my aunts, my interns and my friends, and I’ve got others looking to find that special someone,” she said.

Interestingly enough, online dating maybe a lot cheaper than a full blown campaign.

Clement hopes to defray the costs of her campaign by enlisting the help  from sponsors. She says the campaign will be built around the tag, “Will you help Daviece find love?”.

Clement’s grandmother, Gwendolyn Clement, says a stunt like this is nothing new for her granddaughter.  “She is the type of youngster that’ll try things,” said Gwendolyn, who lives in Long Island, N.Y., where she helped raise her granddaughter. “She’ll try anything that comes to her mind.  I told her you had to be careful because you can attract people who are undesirable,” the elderly woman told the Richmond Times-Dispatch.

Girl, it’s Howard Homecoming weekend, you better get to D.C. and find a man using your own money.


Clutchettes, what do you think of Clement’s campaign to find a husband?


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