Nigerian and Ghanian-born beauty Adeola Ariyo has just been named ambassador for cosmetics giant Elizabeth Arden.

“Expanding into Africa is an exciting venture for our brand. It’s an opportunity to really celebrate African beauty,” says Corne Nel, managing director of Elizabeth Arden in Africa.

Ariyo follows in the footsteps of South African model Lerato Moloi, who was the first brown face for Elizabeth Arden. Moroi brought to light the growing concern of African women to be thin and dispelled the myth that UV protection is not essential for black women.

The 28-year old Ariyo will represent Visible Difference, Skin Illuminating, and foundation brands.

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