The future is now and chocolate is the life of the party! Not a substance to be treated with reserve, it’s a slightly sweet-bitter-sultry, completely legal life enhancer. It’s serious brew. At Alison Nelson’s Chocolate Bar they are fully devoted to reviving the nostalgia-influenced confections that once graced the tables of yesteryear; churning out retro-reconfigured favorites using only the freshest ingredients and highest quality. All aspects of urban culture from punk rock to mod fashion, luxury and graphic design are prevalent in our collections. At Chocolate Bar the world of cosmopolitan cocoa is filled with swinging sugar soirees and kickin’ espresso.

Chocolate Bar’s West Village boutique opened in May, 2002 with the simple idea of serving great chocolate and coffee without the fuss and fanfare. Setting up shop in the heart of the Village provided us with a wonderful base of customers who are not shy about expressing their opinions or making sure we stayed true to ourselves. At the original Chocolate Bar, you’ll find our full collection of confections along side some of the best espresso served in New York.


In May 2007, we took ourselves uptown opening our first restaurant on the third floor Atrium of the legendary Fifth Avenue boutique Henri Bendel. Our new cafe contains our entire collection, exclusive lines and features a brunch/lunch menu complete with beer, wine and champagne. Maintaining our original mission of having fun and doing it with style, Chocolate Bar at Henri Bendel provides shoppers and locals alike a lounge-like respite from fast paced Fifth Avenue. You’ll still get some of the best coffee and chocolate in town, just paired with the likes of a chocolate & sea salt sandwich and a Bendel’s Bellini to boot.
Rockaway Beach is where founder Alison Nelson grew up. Long Beach Island is where her parents relocated nearly a decade ago. In May 2006, Chocolate Bar opened its doors in Beach Haven, New Jersey as a kind of personal mission; to marry the fun and funkiness of the West Village location to the laid back beach feel of LBI. Here you can find our entire chocolate collection and excellent espresso drinks alongside a wide selection of gelato, freshly popped popcorn with dipping sauces, and a never-ending list of iced and blended teas, mochas and liquid chocolates. Our onsite baking kitchen churns out perfect chocolatey brownies, cookies and peanut butter rice crispy treats. And for those rainy days when the beach is just not happening, Chocolate Bar LBI will screen movies from old-school surf flicks to 1980’s John Hughes films.


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