Hailed the season’s “new pink”, purple has joined the ranks as spring’s hottest solid staple. This season, designers transform the color of power and royalty into a fashionistas expression of girly fun. Tracy Reese’s spring collection embodies the sweet and playful side of purple. Mixing pale and pastel shades makes this collection innocent and fresh for spring. The chic and simple purple patent leather Zac Posen Antonia bag has been all the rage since its reveal. Mixing deep purple with rich jewel toned accessories gives a more refined and glamorous look. A dress like Malandrino’s ultra purple spring dress makes such a statement paired with bold emerald or topaz accessories. Magenta, eggplant, or lilac, retail’s wide selection of purple pieces are sure to add some mystery and excitement to any spring wardrobe.

A charming pair of purple sunglasses or scarf can give that neutral outfit the dash of color it’s missing. A splurged purple piece can look great when worn with fall’s earth tones. So don’t shy away; go buy that purple blouse you’ve been eyeing!
Zac Posen Antonia BagCatherine MalandrinoTracy ReeseMarc JacobsRihannaCorinne Bailey RaeModel Liya KebedeEva Longoria Parker

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