In her newest single “Sponsor”, Teairra Mari decides to speak out for the full fledged and would-be gold diggers out there who choose to use their assets as currency for obtaining and maintaining the ‘good life.’ According to Ms. Mari:

Yeah, to fill up a drink for me
Yeah, to fill up my tank for me
Yeah, to put something in the bank for me
I got myself a sponsor

There’s no doubt that to this pop tune doesn’t represent the true intentions of real life women who fall under the category of the kept trophy chick, goldigger and/or high priced ho. Women such as these are working women indeed if one takes into account the many sacrifices made by one who chooses to prostitute herself for material gain.

In this uninspiring, contemporary track, Teairra Mari seems to take seriously the often shallow, empty and immature wishes of the sponsored whose youth, appearance and lack of substance transforms them from a real live human being to an animated blow up doll.

Yeah, yeah, he put them low profiles on my car
He treat me to a pedi plus manicure
Anything that I ask for from my sponsor
He go and bu-bu-buy, buy

Listening to the lyrics to this track is a lot like watching a lost episode of The Chappelle Show.

He must be a rapper, baller, doctor
Dentist, corner-boy, cook, chef, chemist
Yeah, I don’t even care
Just as long as he don’t say bu-bu-bye, bye

This may sound like sheer comedy to the sound of mind, however when watching the “Sponsor” video, it’s akin to a joke gone horribly wrong as Mari seriously projects the role of the mindless hoochie whose only concern is that her well-off man doesn’t leave her high & dry (and broke too).

Featuring run of the mill pimp rhetoric by both Gucci Mane and Soulja Boy, it’s disappointing to observe Teairra Mari represent those women who in part represent some of the ugliest presumptions about our gender. This prostitute manifesto titled “Sponsor” serves to paint women as weak, superficial, materialistic and quite frankly, stupid:

He ain’t no square, he just like to share
In love with the tipper throwing hundreds in the air
Throw some over here
And Louis, drop the Louis, put the Louis in my lap, damn

There’s absolutely no need to celebrate chicks whose intelligence is minimized and misshapen to meet the sexual needs of some dude for the purpose of using him as a living, breathing ATM. While no one can fault her for putting out one more “independent woman” theme song, it’s safe to say that this topic is counterproductive, stale and with women outnumbering men in the workforce, highly out of date.

It’s understandable that Teairra Mari’s long overdue album “At That Point” may be in need of a little life support but touting womanhood as a crew of zombies mindlessly consuming “blue medallions”, “mani-pedi’s” and all the other trappings of the so-called high life is not the move. Goldigging is not a worthy profession, goal or attribute. It’s a woman’s reaction to a deep sense of insignificance and a failure to see her own worth beyond her ability to play dress up and perform sexual favors – on demand. It may seem like everyday is Christmas but the goldigger’s life is an empty existence. She lacks authentic freedom, and is under the ownership of her Sponsor until he moves onto the next plaything. She has no accomplishments of her own and much like the average stripper or streetwalker, has a limited amount of time to exploit her youthful looks to her advantage before she falls permanently off the shelf.

To make a tribute song for that misguided population of women (and the men who sponsor them) is a slap in the face to independent women out there who are actually running sh*t, and an even bigger offense to impressionable young women who have the displeasure of being influenced by such garbage.

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  • ayomide

    Well one thing this silly song doesn’t say is that to get a sponsor you are going to have do something for the man. Just like the lyric says, He ain’t no square, he just like to share- she needs to state the women that is getting sponsored is going to have to “share” cause the man doesn’t want a square either and that is what little young girls that hear this don’t know….. sharing isn’t just spending his money but giving up yourself. let me spell it out s-e-x. There is always a a hidden message.

  • Boooo. This song is lame (to me). the video is but a beyonce knock off (to me). and if we don’t think the images in this video as well as others don’t have an impact on how others perceive us, we’re kidding ourselves. i believe women should have someone take care of us and i do believe we can be a bit too independent at times, however, this video’s imagery and the hook of this song appears that she’s in search of a trick and that she clearly doesn’t want to let go of said trick for fear of losing a lifestyle. it also sounds like she could careless about what he does to get that money, just as long as he gets it and provides for her, which is telling that the value here is material and not the person; ergo, she is more interested in stuff than the relationship. and for me, that’s the issue: do we value things more than ourselves and do we value things more than we value our men? personally, i don’t want my man on the block or trying to pull a caper to provide for me however, i am a girl that likes gifts, so as long as you don’t have to break the law or a neck, and i don’t compromise myself, i’m taking all the gifts. it’s not a puzzle. but the black card at the end…i don’t believe you, you need more people! as in the ironic value it was supposed to evoke seemed more like a last ditch effort to save this from being too goldiggerish.

  • I’m more than positive that this song is all for fun and games. The kind of song you LOVE when the lights are low, music’s high, and your visions a little blurry from one to many drinks. As a voracious Hip-hop/R&B consumer I totally get it. The song is meant for rump-shaking and head-nodding. Problem is that the people who generally tend to be impressed by this music are the younger audience members who don’t understand that this is not the “normal” lifestyle. So in turn we have young boys who aspire to be “sponsors” and young girls who turn into groupie hoes with Daddy’s credit card.Smh.. plus doesn’t anyone think that Teairra should’ve come a little harder with her first single..I’m just sayin..

  • Autumn

    I feel the author is being very judgemental. Everyone doesn’t get the same opportunities in life, some people are not socially adept or possibly smart enough to move successfully in society.

    I know this is America, the land where you’re suppose to be able to do and be anything, but there are millions of Americans whose lives reflect a much different idea.

    So congrats to the author and the other self righteous writers who were given the right tools in life that allowed them to not have to participate in this type of lifestyle. You’re lucky in more ways then your privledged heads could even begin to understand.

    Instead of summing up a person’s survival as good or bad, we should have some empathy for the women out there who find this lifestyle to be the best they can do to .
    *steps off soap box*