Face it, we look to Rihanna for her trend-setting style, albeit riffing on Kelis, instead of her talent. Her sidewalk game, popping in and out of international clubs and boutiques, have us running to Piperline and Bluefly to cop whatever she’s wearing. The 22-year-old starlet changes her hair like the moon, and with the help of her stylist, Mariel Haenn, Rihanna’s look has become muse to America’s teens and high street retailers like Topshop, and Forever 21.

But as Rihanna transitions into her next album, Loud, with leading single “Only Girl (In the World),” the performer transformed her fire-hydrant red hair to a longer loose wave bob. And as new flicks surface from the set of her music video for “What’s My Name?” Rihanna’s style is looking a little off. It could be in sync with the video’s theme, but this doesn’t explain the singer’s look walking out and about this weekend. Rihanna wore an interesting headpiece paired with a white tank with an x on each breast. She seemed to tone down the look, pairing it with sensible brown trousers and peep-toe heels. Still—reader’s wondered why.

Pop culture savants know when it comes to Rihanna’s pull, it’s all image. We may not have been crazy about her last studio effort, “Rated R,” but the garments donned in her “Rude Boy” to “Rockstar 101” were killer. As Rihanna’s progresses into her fifth album, will the star’s style turn into complete antics or just blah?

You decide!

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  • To be honest I’ve never understood why people thought she was a style Icon, she’s always seemed very tacky to me. But as they say, each to their own, she’s a striking girl all the same!

  • Hi,
    I just stumbled upon your magazine & I must say Kudos. On another note while googling Rihanna’s x shirt I noticed that Toyaz-world.net has your exact article word for word, photo for photo, title for title. I don’t know if you guys are affiliated & I did not notice you guys being sourced. I just wanted to make you aware of this situation from one blogger to another intergirty is everything. Keep up the stellar work.


    • Thanks! Sadly she is taking our content without permission. We have asked her to remove from her site. This is not the only piece she has taken. Thanks so much for letting us know! We had NO idea.

  • minna k.

    hooker chic? i suppose at 22 she has time to evolve.

  • Analyst

    I’ve never known what the fascination with her trashy style has been anyway…guess folks are beginning to wake up.