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While most people were out enjoying some weekend fun, rap legend LL Cool J spent his time helping a cause dear to his heart. LL Cool J, along with his wife Simone Smith and their daughter Italia Smith, co-hosted a special charity event in Manhasset, L.I. entitled “Why Fashion Matters” to benefit the American Cancer Society

LL served as auctioneer for the event and his wife Simone, who is a cancer survivor herself, brought pieces from her new jewelry collection, Simone I. Smith, for guests to purchase, with all proceeds going to the charity. “We’re going to raise a lot of money for cancer awareness, give some to the American Cancer Society and hopefully make a big difference,” said LL. By the end of the night proceeds from the auction brought in over $100,000 dollars.

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  • sweetpisces

    That’s wonderful. By the way, his daughter is pretty..i think she has his smile.

  • This is great! I wish more people would post /report good news like this. Especially philanthropic efforts by black people, famous or not!