AJ Crimson is a legend in celebrity makeup artistry, having worked with Pat McGrath in Paris, on set for Vogue Magazine and as the go-to beauty wizard for such celebrities as Fergie and Letoya Luckett.

His career naturally progressed into product development with Kissable Couture, a lip gloss line he founded with Forest Whitaker’s wife, Keisha, and now with his own cosmetics brand, AJ Crimson Makeup.

The line, which becomes available next month, is supported by the “Beauty Is” campaign featuring Letoya Luckett, Alexandra Burke and Adrienne Bailon.

Behind-the-scenes images from the commercials show the beauties with flawless makeup using AJ Crimson cream concealer and arrestingly bold red lips. We love that the women represent a range of complexions thus demonstrating that AJ Crimson makeup looks beautiful against various skin tones.

A.J. had this to say about his three new spokesbeauties: “I love these women! So beautiful, talented and humble. It’s great creating the new beauty revolution.”

Click here for more images from the line and visit ajcrimson.com for more information.

What do you think of Letoya Luckett, Adrienne Bailon and Alexandra Burke for AJ Crimson Makeup, Clutchettes?

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