The Apple iPhone 6 is described as “larger, yet dramatically thinner.” However, the new “remarkably power efficient” device seems to have several negative components. First iPhone users were complaining about their new phones bending, but now consumers claim the device is pulling out their hair follicles.

According to users, the Apple device catches strands of hair between the phone’s aluminum and glass frame pulling beard hair and head hair out when they move the phone away from their head/face. In response to the issue, users have created a hashtag #hairgate to share their frustrations. Other users have decided to make light of the situation photoshopping images of people using their new iPhones as razors.

Check out the very best of #hairgate below.

Even the razor company Gillette decided to poke fun at Apple, using #hairgate as an advertising opportunity.

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