Credit: YouTube/Barbie

Credit: YouTube/Barbie

Growing up I played with GI Joe, WWF action figures, watched Kung-Fu Saturday religiously. But I also didn’t have a problem playing with my sister and their Barbies. Even my younger brother had a doll. His name was My Buddy. And sure, my brother also joined in playing with Barbies. We were siblings, playing with each other’s toys wasn’t a big deal.

But a recent Barbie commercial has some people up in arms. The commercial features a little boy and with some super coiffed hair talking about the magnificence of his Moschino Barbie. Now some people have stereotypically categorized the little boy as ‘gay’ and says it’s just another way the world is forcing “all of this gay stuff” onto kids at an early age.

In a statement sent to BBC News, Mattel states:

“This video parodies iconic Barbie commercials from the 1980’s starring a young [Moschino creative director] Jeremy Scott look alike. The video celebrates how boys and girls alike play with Barbie—it’s all about self-expression, fashion, imagination and storytelling.” Those sentiments sum up our thoughts, as well. Just to be clear, Mattel is indeed responsible for the commercial, although Scott called the creative shots during the filming. In his own statement, Scott says, “When I dreamt up the concept for the Moschino Barbie fauxmercial, I felt it was natural to have a little boy representing for all the little boys like myself who played with Barbies growing up.”

Not to play naive, it’s a high priced fashion Barbie, and maybe the designer requested that the little boy act flamboyant. But the notion that people feel one little boy in a Barbie commercial is pushing a so-called gay agenda is problematic in itself.

A f–cking Barbie commercial isn’t going to make your child gay.

Seeing a gay couple on TV isn’t going to make your child gay.

Having a gay friend isn’t going to make your child gay.

If a little boy wants to play with a Barbie, hell, let him play with a Barbie. No one has ever said, “OH, I wonder if this fire truck will make my little girl gay”. See how ridiculous that sounds?

The only ridiculous thing about this whole commercial and doll is the fact that it costs $150. Puhleeze. You better run to Target and get a $19 Barbie and be content.

Clutchettes, what do you think about little boys playing with Barbies?

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  • Kels99

    There’s nothing wrong with a boy playing Barbies. It’s simply amazing to me how the same people who would be uncomfortable allowing boys to play with a Barbie think it’s perfectly sane to put that boy on all kinds of drugs and hormones and mutilate his body, all in the name of transgenderism. But at least he’s now a “girl” and is playing with the right toys! Yippee!!

    Gender is sex based stereotypes. That’s all. This is why transgenderism is nothing but left wing homophobia. A boy playing with a Barbie says nothing about him other than he defies the stereotypes placed upon boys and men.

    • TT

      Mutilate his body? I guarantee that you’ve never actually spoke with a transgender person. That’s YOUR opinion about what is means to be transgendered. If someone wants to take hormones to become a girl or boy that is their prerogative. And before you pretend to know what being transgender is, I suggest you actually talk to someone with that first hand experience.

  • jazzy j

    Its not the fact that he’s playing with the barbie its his tone his head movements his hairstyle it looks like he has on lip gloss and the list goes on… I don’t get why they have to force us to understand that there are gay people in this world we get it there have been gay people from the beginning of time your not going to turn homophobes into loving gay people by exploiting gay children this is to much!

  • PrimmestPlum

    I’m fine with the commercial. There was always that one boy who played with dolls in the manner of which it’s being portrayed in the commercial. However, I feel that the commercial would be more impactful if the boy playing with the Barbie wasn’t portrayed as being a feminine boy. If the boy in the commercial was just traditionally masculine by societal gender norms then this commercial would be somewhat more avant garde. Feminizing the boy’s appearance and demeanor still sends the message that dolls are strictly for girls and boys need an “excuse” or “reason” to play with them. Sort of like how some dads are only okay with their sons playing with Barbies only if they’re sexualizing or destroying them (taking off their heads, arms, legs, burning them etc.) in some way. You can’t just be a boy and play with dolls for the sake of playing with dolls.

  • binks

    I agree with those who said the commercial seems forced and agenda pushing. I have no dog in this fight but I am a believer of if you are going to go there at least make it well executed. That wasn’t a natural dialogue children would say. This commercial could have been executed so much better if they actually brainstormed and thought it through. Honestly the commercial reeks of the same old stereotypes of the effeminate boy playing with his sister’s dolls. This commercial doesn’t change prospective but upholds them.