“Inside every overweight woman is a woman she knows she can be,” Oprah, Weight Watchers’ brand new spokeswoman says in her first promo spot since joining forces with the company a couple of months back.

While the Weight Watchers ad is not on the U.S. Weight Watchers YouTube channel, the full version has been uploaded to the company’s U.K. channel. It premiered on Christmas Eve, right before the egg nog and just in time for the post-holiday regrets and New Year’s resolutions crowds to sign up for its new-and-improved program. The company’s updated app has had some glitches in its roll-out though, and as always, is competing with a crowded market of other products designed to help you live your best life.

Do you think Oprah’s commercial is compelling enough to snag Weight Watchers some new fans? Let us know!

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